INTERNATIONAL CONGRESS SAMAB

A bridge between craftsmanship and technology for the future of “Made in Italy”: a dialogue between institutions, industry, and innovation

The 2026 International Congress leads into the new edition of the leading trade fair for fashion technologies
Following the success of the first edition of SAMAB – The Fashion Technologies Event, the roadmap to 2027 takes shape with a new strategic event.

On May 28th 2026, Milan hosted an International Congress dedicated to the technologies that are transforming production processes in the fashion industry.
This exclusive event, organized in collaboration with the Tecniche Nuove Group and the industry magazine Techno Fashion, and with the patronage of ANTIA – National Association of Fashion System Professionals, Confindustria Moda – Federazione Tessile e Moda and Iacde, explored key topics related to innovation in the sector and will serve as a bridge to the second edition of SAMAB exhibition, scheduled for May 25 – 27, 2027, at Fiera Milano Rho.

The congress represents a real “stepping stone” : an opportunity to share knowledge, create synergies, and outline the strategic guidelines that will animate the next edition of the trade fair, in a two-year growth path that connects content, companies, and opportunities.

An exclusive appointment to explore the technological innovations that are transforming fashion production processes: from artificial intelligence to cobotics, and cybersecurity. A unique opportunity to gain insights from industry leaders driving change and to expand your professional network.

PROGRAM
A concrete and visionary discussion on the most current issues in the supply chain

The day was conceived as an international platform for dialogue among companies, associations, institutions, and professionals, with the aim of fostering a concrete reflection on the ongoing transformations within the Fashion-Tech value chain.

Preview Program for the Day

Moderated by: Dott. Marc Sondermann, CEO Cricle

9:30 am
Registration – Welcome Coffee
10:00 am
Opening remarks
Iva A. Nardella, Presidente del Gruppo Tecniche Nuove
10:05 am
Presentation of scenario analysis – Analysis of potential impacts
OMAR CADAMURO, Fashion Leader – Partner PwC Italy
10:20 am
ALFONSO DOLCE, President of Dolce & Gabbana

10:40 am
INSTITUTIONAL ROUND TABLE
Focusing on internationalisation policies and the promotion of Made in Italy products
Guests:
LUCA SBURLATI, President of Confindustria Moda
ROBERTO LUONGO, Advisor to the Minister for Internationalisation and the Promotion of Made in Italy
11:15 am
CARLO CAPASA, President of the National Chamber of Fashion

11:30 am
INDUSTRIAL ROUND TABLE
DAVID FRANZINI, Zegna Group – Brand Director, Apparel & Leather Accessories
MARCO ANGELONI, CEO & Chairman Raffaele Caruso Spa

12:00 pm
TECHNOLOGICAL INNOVATION ROUND TABLE
12:00 pm
A journey into AI
FABIO FERRARI, Fondatore di NUDE Cultural Hub
12:20 pm
FRANCESCO MEONI, Chief Technical Officer – BIREX Competence Centre for Big Data and Industry 4.0 Technologies
MAURO SAMPELLEGRINI, Director of Research and Innovation at Confindustria Moda

12:50 pm
Q&A
13:30 pm
Networking Lunch

AUDIENCE PROFILE

The Congress welcomed an extremely qualified and specialized audience, composed of leading professionals from all stages of the fashion technology supply chain. Expected participants include production managers, manufacturers, fashion designers, pattern makers, prototypists, and logistics and distribution managers.

These are figures who have chosen SAMAB in 2025 to:
discover the latest technological innovations in the sector;
 establish direct contact with leading manufacturers and suppliers;
 share best practice, trends and strategies through conferences, seminars, and workshops;
 optimize their production processes thanks to cutting-edge solutions;
 explore partnership opportunities at both national and international levels.

THE LOCATION
In the heart of Milan. At the center of events. At the center of connections that matter.

In the heart of the city, just a few steps from “Piazza Duomo”, Palazzo Giureconsultiis one of Milan’s most prestigious and versatile venues. With over 4,000 square meters spread over four floors, it offers elegant and technologically advanced spaces.

The features of the location:
Strategic location: in the center of Milan, just a few meters from Galleria Vittorio Emanuele II, the location enjoys excellent connections with the M1, M2, and M3 metro lines, the main railway stations, and Milan Linate Airport.
 Versatile spaces: a blend of historic and modern settings, of various sizes and capacities to meet every organizational need;
 Evocative style: An elegant architectural complex overlooking the Duomo and the historic
Piazza deiMercanti provides the perfect setting for exclusive and prestigious event.

WHY BECOME A SPONSOR

High-level scientific and technological content

A platform for exchange among experts, companies, and researchers focused on key industry topics.

An opportunity to position yourself as a key player in fashion tech

The congress will be the ideal opportunity to position yourself as a leader of change and consolidate and strengthen your image as a technology player serving the fashion industry.

Targeted sponsorship opportunities

Technology-producing companies can become key players in the event, gaining qualified visibility and strategic contacts.

An international environment

A meeting between manufacturers, buyers, and stakeholders to expand networks and discover global trends.

Our goal is to provide an international platform where companies, associations, institutions, and professionals can meet, exchange ideas, share experiences, and adopt practical solutions to transform the supply chain.

A concrete and visionary discussion on the most current issues in the fashion-tech supply chain that can contribute to the development of a more efficient, secure, and competitive sector.

Gold Sponsor

Silver Sponsor

In collaboration with

Patronaged by

Would you like more informations about SAMAB 2027?