COMMUNICATION TOOLS

Free visibility for exhibitors

In order to increase your visibility at the fair, your company can count both on the massive communication campaign for the promotion of the event and on many free specific and efficient tools.

“Tailor made” digital invitation

You will have the option of sending your customers a digital invitation card with your company name and booth location to remind them of the appointment.

Advertising on the event’s homepage

The fair’s always-updated website is visited by industry professionals, a qualified and vertical audience of the relevant supply chain.

Functional tool for arranging a visit, applying for a card online, and finding new qualified providers.

News for the press

An effective service that allows you to independently insert a press release, product news, and photos. You will receive an e-mail with a link that will allow you to access and insert your page online. 

Those information can be viewed by all the visitors and by the press office of the event.

SAMAB
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Official
Brochure

SAMAB 2025 photo gallery

Pictures of the conferences, exhibition booths and the public who attended SAMAB.

SAMAB Magazine

Stay up to date with the latest news and official press releases about SAMAB.

Today, at the SAMAB 2026 International Congress, the spotlight was on the manufacturing excellence of the Italian fashion supply chain: an industry worth €87.4 billion, including €40 billion generated by the apparel sector alone. The clothing manufacturing industry comprises nearly 37,100 active companies and employs more than 196,700 people

Discussions among institutions, industry leaders and innovation experts highlighted the strategic role of digital technologies in strengthening competitiveness, enhancing manufacturing processes and supporting the internationalization of the fashion manufacturing sector. SAMAB is already looking ahead to its next exhibition, scheduled to take place from 25 to 27 May 2027 at Fiera Milano Rho.

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Are you an exhibitor?

In 2025, Samab trade fair attracted over 3,000 visiting professionals from the world of fashion. An event that is set to become a biennial benchmark for the fashion industry.