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Samab blends the art and culture of Italian fashion with the technological innovation of the industry, offering visitors the opportunity to immerse themselves in this fascinating world, discovering the latest technologies and trends driving the industry.
Through interactive demonstrations, workshops and meetings with industry experts, participants will have access to creative stimuli and new perspectives to improve their production processes..
A meeting place for professionals, businesses and suppliers that cross-cuts the entire design and manufacturing ecosystem.
Created by Prof. Arch. Michele Ottomanelli – School of Design Politecnico-Milan
For this event, Senaf has developed a “tailor – made” exhibition format, offering the exhibitor and the visitor a new experience.
The exhibition format, in fact, consists of a modular booth, with the use of the “wire tent”, as the reference reason to the clothing and fashion’s world.
The modular booth consists of a self-contained layout that is interchangeable and scalable to meet every single client’s need.
In this way, the exhibition spaces are both consistent with each other and extremely flexible and customizable.
The module, designed to meet specific functionality and design requirements, is characterized by some key inspiring principles of the concept: elegance, spaciousness, company and product visibility.
The design focuses on creating an elegant and professional presentation of the exhibiting company. Clean lines, colors, and attention to each element are the factors that help communicating the company’s style and image efficiently.
An open, welcoming and functional exhibition space. The layout makes visitors and exhibitors recall a square, a meeting place filtered by the double-wire curtains, a delimitation of spaces that allows for expanded views.
The new format maximizes the company’s visibility. Ledwalls, brandwalls, and monitors present the company’s image, while transparency arouses interest in the product on display.
In addition to a rich and select catalog of furniture elements, the following can be customized as hallmarks:
› 1 or more printed or backlit reception desk
› 1 or more brandwall panels, printed, backlit or with a monitor
For each participating company, a custom design with accurate renderings will be created, and logistics and timing of delivery of goods, machines and materials will be coordinates, to reduce the effort and deliver a custom -made product.
